JCPenney is tapping into its own reputation as an underdog to go hard in the paint for women’s basketball in a new ...
FIFA World Cup 2026. Total Wireless ran a guerilla marketing campaign offering World Cup tickets to fans who brought in ...
Complaint alleged WPP, Publicis and Dentsu used trade associations to promote ‘demonetization of disfavored political viewpoints.’ ...
Adidas has launched a competitive review of its global media account. WPP Media shop EssenceMediacom is the incumbent on the account, which was won as a MediaCom client in 2018, prior to the agency’s ...